Shopify B2B / Wholesale Channel

Transform your wholesale operations effortlessly with Shopify’s comprehensive B2B solutions. At DevsInside, we specialize in helping you leverage these tools to streamline your business and expand your market reach.

What is the Shopify B2B Wholesale Channel?

Shopify’s wholesale channel offers a suite of features designed to facilitate B2B transactions directly from the platform. These include customizable discounts, themes, and APIs, all without the need for third-party integrations. 

Selling Wholesale on Shopify

Blended vs. Dedicated Stores

Blended Stores

Blended stores integrate B2B and direct-to-consumer (DTC) functions within a single platform. B2B buyers access wholesale pricing and terms through their accounts, allowing you to manage both retail and wholesale customers efficiently.

  Pros and Cons of Blended Stores

  – Pros:

    – Centralized management of customer data.

    – Simplified inventory and order handling.

    – Consistent user experience across customer types.

  – Cons:

    – Complex configuration for different customer needs.

    – Potential overlap between B2B and DTC functionalities.

– Dedicated Stores

Dedicated wholesale stores cater exclusively to B2B customers, offering a specialized experience and tailored features distinct from DTC operations.

  Pros and Cons of Dedicated Stores

  – Pros:

    – Enhanced customization for B2B clients.

    – Clear separation of B2B and DTC activities.

  – Cons:

    – Requires managing multiple stores.

    – Higher initial setup investment.

Getting Started with Shopify B2B

B2B customers log in using a one-time code sent via email. After authentication, they can manage their accounts, select company locations for orders, edit buyer information, and view order history.

Cost of Shopify B2B and Wholesale

Shopify’s B2B features are available through the Shopify Plus plan, costing between $2300 and $2500 per month, with potential increases based on revenue. This plan offers extensive customization and automation options.

Key Benefits of Shopify for B2B E-commerce

1. Streamlined Management

   Integrate retail and wholesale operations, saving time and reducing complexity.

2. Enhanced Flexibility

   Offer custom pricing systems and volume discounts, improving the customer buying experience.

3. 24/7 Accessibility

   Provide a round-the-clock order center to cater to international customers.

4. Improved Customer Experience

   Deliver a user-friendly interface similar to DTC stores, utilizing powerful Shopify tools.

5. Time and Cost Efficiency

   Quick implementation and reduced operational costs through automation.

Additional Features of Shopify B2B

– Customizable B2B Storefront

  Create a dedicated or blended store with password-protected access for registered buyers.

– Flexible Pricing & Order Limits

  Customize pricing, set order limits, and manage multiple price lists.

– Self-Serve Dashboards

  Allow customers to manage their accounts, track orders, and reorder products independently.

– Automated Payment Terms

  Streamline invoicing and offer flexible payment options to reduce manual work.

Why Choose DevsInside?

At DevsInside, we have the expertise to make your transition to Shopify Plus seamless. Our team has helped numerous brands build and optimize their B2B stores. From integrating your favorite tools and apps to customizing your storefront and developing your store’s strategy, we’re here to help you succeed.

The Future of B2B E-commerce

With 67% of B2B buyers purchasing products online, having a B2B store is essential. Shopify’s continuous innovation ensures that your business stays ahead in the evolving market.